Brands Cooperation Mutual Benefit and Win-Win
Recently, a SCANIA Euro VI emissions, CNG powered chassis shipped from Sweden arrived safely at the Bonluck factory. This marks attempt once again for Bonluck since its first cooperated job with the world-renowned bus brand SCANIA in 2017.
In order to meet the various needs of overseas markets, Bonluck has been committing to an innovated mode of multi-product development and multi-technology integrated. As early as 2012, the company's buses exported intoTaiwan market adopted a splicing design of overseas restructured chassis and local bodywork, which met multiple needs of customers. Since 2013, Bonluck had been engaged in business contact with European brand chassis to develop jointly product development plans when developing 14-meter 3-axle coach model for South American market. This mind was achieved for the first time in New Zealand market,two models of Citystar and President jointly designed by Bonluck and SCANIA were launched to the market, and they won the orders from Auckland government urban bus project and passenger transport coach orders, it reached a win-win situation of brand cooperation. Our products have also won unanimous praise from local customers and operators.
After having experience in brands cooperating for the New Zealand market, in 2017, Bonluck joined forces with SCANIA again to successfully sell its products to Hong Kong and Macao. In October 2018, the Hong Kong-Zhuhai-Macao Bridge was officially opened to traffic. "Hong Kong and Macao No. 1" also appeared as one of the first batch across the Hong Kong-Zhuhai-Macao Bridge, once again raising brand awareness.
On the basis of the successful cooperation mentioned above, in 2018 Bonluck began to approach the German MAN brand, laying a foundation for the joint development in Australian high-end market. This cooperation had also achieved immediate results. At the subsequent Sydney Bus Exhibition in Australia and Auckland Bus Exhibition in New Zealand, Bonluck exhibited coaches and city buses designed in cooperation with MAN and SCANIA, which caught attention from Oceania, and grabbed orders for 12-meter and 13-meter MAN chassis coaches at the auto show venue.
Bonluck will continue to uphold the concept of "Producing the best Vehicles in China", further open up and deepen the overseas high-end vehicle market, seek better brand partners, develop more rational products that meet market needs better, and make us a well-known in the world. The experience gained in the process of brand cooperation is widely cited in the subsequent development of products design and market exploitation, and contributes China-made and Jiangxi-made products to the world.